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Dynamics of Media Writing: Adapt and Connect
Get Free Ebook Dynamics of Media Writing: Adapt and Connect
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About the Author
Vincent F. Filak, Ph.D., is an award-winning teacher, scholar and college media adviser who serves as a professor of journalism at the University of Wisconsin Oshkosh, where he primarily teaches courses on media writing and reporting. Prior to his arrival at UWO, he served on the faculty at Ball State University and also taught courses at the University of Missouri and the University of Wisconsin–Madison. He also previously worked for the Wisconsin State Journal and the Columbia Missourian newspapers.Filak has earned the Distinguished Four-Year Newspaper Adviser award from the College Media Association for his work with the Advance-Titan, UWO’s student newspaper. CMA previously honored him as an Honor Roll Recipient for his work as the adviser of the Daily News at Ball State. The National Scholastic Press Association presented him with its highest honor, the Pioneer Award, “in recognition of significant contributions to high school publications and journalism programs.â€As a scholar, Filak has received more than a dozen top conference paper awards, including those from the Association for Education in Journalism and Mass Communication, the Broadcast Education Association and the International Public Relations Society of America. He has published more than 30 scholarly, peer-reviewed articles in top-tier journals, including Journalism and Mass Communication Quarterly, Journalism and Mass Communication Educator, Newspaper Research Journal, the Atlantic Journal of Communication, Journalism: Theory, Practice and Criticism, the Howard Journal of Communication, Educational Psychology and the British Journal of Social Psychology. He is also the winner of CMA’s Nordin Research Award, which goes to the best research paper completed on a topic pertaining to media advisers within a given year.He has published several textbooks in the field of journalism, including “Dynamics of Media Writing†(Sage), “Dynamics of News Reporting and Writing†(Sage), “Convergent Journalism†(Focal) and “The Journalist’s Handbook to Online Editing†(with Kenneth L. Rosenauer; Pearson).He lives in Omro, Wisconsin, with his wife, Amy, and their daughter, Zoe.
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Product details
Paperback: 296 pages
Publisher: CQ Press; Second edition (August 25, 2018)
Language: English
ISBN-10: 9781506381466
ISBN-13: 978-1506381466
ASIN: 1506381464
Product Dimensions:
8 x 0.6 x 10 inches
Shipping Weight: 1.3 pounds (View shipping rates and policies)
Average Customer Review:
4.7 out of 5 stars
7 customer reviews
Amazon Best Sellers Rank:
#174,283 in Books (See Top 100 in Books)
purchased for my daughter who is using it in school.
great, quality book. It was well taken care of, no missing pages.
I'm probably not the target audience for this book since I was a communications major 25 years ago, but I've been putting my degree to use in other fields for a long time now, and was curious to see how things have changed with the advent of the internet, social media, etc.I found the book to be extremely clear and well organized. While not quite a "for dummies" book or DK reference book, it kept things short and extremely well organized so you can read it quickly and absorb all of the relevant information at a glance, or cover to cover if you prefer (which is what I ended up doing).Turns out all the basics are pretty much the same--what people care about, the importance of communicating your most-important information quickly (inverted pyramid), why accuracy matters, and why ethics are important (can't say thanks enough for mentioning "the common thread of basic human decency links us" in this era of clickbaiting and shock value). I thought the examples of headlines with "bad" / "better" / "good" examples were fantastic and would have saved me from writing many terrible headlines when I first started out. The chapters on writing for the Web and social media were on point (and admittedly were part of my career for several years; now I'm just an avid user). And the discussion questions at the end of each chapter were great ways to help people consider and apply the material. Overall I think this book does an excellent job of covering all the bases well, in a way that's easy to absorb.
This is an excellent, very dynamic introductory text on the discipline of writing for media – all forms of media from news to public relations to blogging and social media. It is written in a very direct, clear style and will quickly acquaint the neophyte with the craft of writing for their readers, which far too many writers forget is their purpose. You aren’t communicating when the reader stops reading before the end. There are 14 well-constructed chapters covering the Basics Of Writing, News Media, Marketing Media, Broadcast, Public Relations, Advertising, Social Media and more are covered. Additionally, vital aspects such as doing research and conducting interviews are covered. The list is extensive. Fortunately, the entire detailed index is available in the Amazon “What’s Inside†feature. If you peruse it, you’ll see that the high price is at least partially justified by the thoroughness of the coverage. I think this book is useful for even experienced writers because you never know it all.Jerry
I'm surprised at how much information is stuffed into this book. Part I is about the basics, such as knowing your audience, knowing your facts, and knowing how to use proper grammar. The next parts go into interviewing skills, various media writing, law and ethics, marketing and a whole lot more. Do you have a blog and no readers? You might want to check this out. I've read only a portion of the offerings here, but what I've read sounds spot on. A terrific reference for any writer.
Dynamics of Media Writing is an invaluable resource for anyone in news media, corporate media, blogging, etc. It covers the basics of writing and researching and expands to cover all aspects of media from blogging to broadcasting and everything in between. I've been in media for 30 years and can vouch for this being the place to start to become a better media writer.
Sage advice on "Writing" across all media by learning important transferable skills: Knowing your audience, being accurate about the facts, understanding grammar, and adapt. "Be right, tight, clear, active, smooth and quick." And so much more.
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